Top Social Apps Performance in Central America Q2 2025

In the second quarter of 2025, the top social apps in Central America showed varied performance across downloads, revenue, and active users. Leveraging data from Sensor Tower, we delve into the trends for TikTok - Videos, Shop & LIVE, Instagram, Grindr - Gay Dating & Chat, Facebook, and BuzzCast - Live Video Chat App.

TikTok - Videos, Shop & LIVE from TikTok Pte. Ltd. experienced a dynamic quarter with weekly revenue peaking at approximately $1.35M in early June. Downloads varied, reaching a high of around 889K mid-April, while active users consistently remained above 66M.

Instagram exhibited steady weekly revenue, peaking at about $97K in early June. Downloads remained relatively stable, with a slight dip in May before recovering to approximately 431K by the end of June. Active user numbers hovered around 57M throughout the quarter.

Grindr - Gay Dating & Chat saw an increase in weekly revenue, culminating at nearly $100K in mid-June. Downloads steadily increased, peaking at about 17K in late June. Active user figures also rose, reaching nearly 496K by quarter-end.

Facebook maintained a consistent performance with weekly revenue peaking at roughly $74K in late June. Downloads saw a notable increase, exceeding 601K in mid-May. Active users remained robust, consistently around the 92M mark.

BuzzCast - Live Video Chat App had a modest revenue increase, peaking at about $22K in late May. Downloads fluctuated, with a significant rise to 16.7K by the end of June. Active users showed growth, reaching over 85K by the quarter's close.

For more detailed insights and data, visit Sensor Tower's platform.